Visual Identity & Logo Design
I undertook the rebranding of Optilan Integrated Telecoms, a global communications and security enterprise in the midst of a transformation.
The aim was to give them a fresh and modern look that resonated with their new direction and connected effectively with their diverse customer base.
Project Objective:
As Optilan was evolving, it became essential to update their visual identity to mirror their new vision. My task was to completely redesign their brand with a contemporary feel, ensuring clear communication with their broad audience.
Design Strategy:
To meet this objective, I crafted a brand identity that accurately represented Optilan's expertise in the communications and security sectors. The design exudes intelligence and authority, with a focus on clear and straightforward typography to ensure easy understanding of their services.
Web design by MTC
Completed at Creative Graffix
